PD 109 - Writing for Social Media workshop (key outline)

Personality (what is your personal brand? How do you want to be seen/ associated with?)

Timing (must this be pubished now? How's the social media weather? What would your mother/ potential employer think?) )

Story (what's the hook?)

Editing
- inverted triangle
- one leg standing
- tree in the forest
(play charades)

5 Things That Shouldn’t Be On Your Facebook
http://www.hongkiat.com/blog/5-things-that-shouldnt-be-on-your-facebook/

Examples of social media sites - Writing For Social Media Workshop 10 Mar 2010

Singapore Civil Defence Force
http://twitter.com/SCDF

REACH Singapore
http://twitter.com/reach_singapore

Starhub
http://twitter.com/StarhubCares

Singapore Police Force FAcebook page
http://www.facebook.com/singaporepoliceforce

George Yeo (in personal capacity)
http://www.facebook.com/georgeyeo
http://www.beyondsg.typepad.com/ (guest blogger)

Ministry of Health blog
http://mohsingapore.blogspot.com/

Razorfish Employee Social Influence Marketing Guidelines July 2009

From www.razorfish.com - Razorfish Employee Social Influence Marketing Guidelines, July 2009 [PDF]